How it works
- Scope
We research the overall opportunity and size up the potential for Co-Op for both manufacturer and supplier in a given sector.
- Construct
We develop the full program strategy, defining targets, outlining media channels and creative needs, setting pricing, and estimating likely returns.
- Create
Our design and build capabilities allow us to produce any creative assets required for the Co-Op program.
Manage & Report
PW Consulting Group manages the full execution and day-to-day operations for Co-Op programs, and we deliver ongoing, detailed reports to all Co-Op parties.